Strategy, Design, Development and Beta Launch Management for a “Social Merchandising” platform.
CLIQ combines a Blog Widget, a Social Network and a Target Content Delivery Engine.
CLIQ was created as a joint-venture with our partner Offermatica – the leading online testing optimization platform, which was recently acquired by Omniture, Inc. StepChange managed all aspects of CLIQ’s strategy, design, development and has managed launch process for Offermatica (including the Private Alpha and Public Beta Programs).
CLIQ combines a content sharing widget with a social network – creating a unique way for bloggers to work together to increase readership and audience engagement. CLIQ’s social network is built in Ruby on Rails, and the CLIQ widget is a portable AJAX application.
 |
 |
